Guwahati, Dec 13: Motorola and Pantone, the global colour authority, have teamed up for the second year to create devices in the Pantone colour of the Year.
The Pantone Color of the Year 2024, PANTONE 13-1023 Peach Fuzz, reinforces the importance of human connection and so do the devices chosen to represent it – the motorola razr 40 ultra and motorola edge 40 neo.
Of their continued partnership, Ruben Castano, Head of Customer Experience and Design at Motorola, said, “As technology becomes intertwined with humanity, we trust colour to provide a tool for expression and deeper, more meaningful experiences with our devices. This includes going beyond devices and into the software itself. The Pantone Color of the Year 2024 does just that as it blends the virtual world we live in and our desire to establish deeper connections and well-being.”
The choice of PANTONE 13-1023 Peach Fuzz complements Motorola’s mission to make technology more accessible and help consumers use technology to connect intentionally.
When selecting devices to feature PANTONE 13-1023 Peach Fuzz, Motorola reflected on the color message and its emphasis on the power of human connection, finding that the motorola razr 40 ultra and motorola edge 40 neo embodied this mentality.
