Udaan announces country’s biggest e-B2B sale

Shillong, August 11: The food business of Udaan, India’s largest B2B e-commerce platform, on Wednesday announced ‘Mega Bharat Sale’ for kirana shops and small retailers.

The largest e-B2B sale on the Udaan platform will provide small retailers and kirana shop owners an opportunity to enjoy incredible savings across a wide selection of quality food products with over 1,000 Stock-Keeping Units from small and large fast-moving consumer goods brands.


The sale, which will run from August 9 till August 14, will also offer attractive discounts on brands such as Jayabhumi, Captain Harvest and Annabhumi which are exclusively available on the platform.

In addition to discounts and savings, retailers will have the option to avail ‘Buy 1 Get 1’ offers on a wide range of food products. As an added benefit, retailers will have the option of hassle-free ordering experience.

Vivek Gupta, head of Food & FMCG Business, Udaan, said, “This initiative is a part of our endeavour to provide value and empower small businesses of Bharat who have shown commendable resilience and continued to serve customers during the pandemic.”

Udaan is a one stop solution for all business requirements in the B2B space. It connects millions of MSMEs throughout India and help them grow their business through the adoption of technology.

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